ABOUT LEIGH
I am a seasoned digital media professional with over 8 years of experience focusing on paid partnerships, operations, sales and campaign management.
My career has evolved since obtaining my BA in Print & Online Journalism from San Francisco State University. I have dabbled in writing for print publications, then moving on to manage digital media for a local magazine, Marin. This included writing for the magazine’s website, managing writers, editing stories and also managing all paid partnerships that had a digital component.
In 2016 I made the switch to digital media with Red Tricycle, focusing on paid partnerships and sales. After streamlining processes, working cross-functionally with key stakeholders, all while maintaining superb client service relations and campaign deliverability, I left Red Tricycle & Tinybeans in 2020. Staying in the parenting and motherhood area of digital media, I accepted a position at Motherly, a brand that empowers mothers to thrive. I currently am a client services manager.
SPECIALIZATIONS:
Digital media
Brand partnerships
Campaign management
Sales management
Integrated marketing
Online advertising
Digital strategy
Copywriting
SEM / SEO
Strategic partnerships
Creative ideation
FUN FACTS:
I have a mommy blog called Made To Mommy which documents my life as a new millennial mom (I have an almost 5-year-old daughter and a 1-year-old son).
My favorite sports team is the San Francisco Giants
My favorite food is mediterranean
“Leigh was exactly the right person to hire at Red Tricycle to help us scale our sales team and grow the company. She is super organized and helped create smooth operational processes to ensure campaign delivery, inventory optimization and customer satisfaction. She is great with clients, detail oriented and the perfect balance of left and right brain. While she excelled at proposal & media plans, ad ops, and client relations (she managed our largest brand partner and helped grow the business to 7 figures over 3 years), she was also game to take on any new project, from hosting a twitter party, video editing, content creation, financial reporting, and more, she truly is a Jill of All Trades, which is so valuable in a start-up environment. I was lucky to have Leigh on my team, and count her as a critical component to Red Tricycle’s success.”