Tinybeans acquired Red Tricycle in February 2020. Tinybeans is a private social networking app where parents can share pictures and videos of their children with family and friends in a safe environment.
At Tinybeans, I led the Partnership Marketing department as one of the senior managers. Responsibilities included, but were not limited to:
Lead the partnership marketing team and route creative and specific tasks to appropriate team members
Creative ideation
Media plans and agency RFPs
Paid partnerships
Campaign management post-sale
Client relations